000 | 00702nam a2200205Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a0470029153 | ||
041 | _aeng | ||
082 |
_a658.8 _bBUL |
||
100 | _aBullmor, Jeremy | ||
245 | 0 |
_aApples, insights and mad investors : an entertaining analysis of modern marketing _cby Jeremy Bullmor, foreword by Sir Martin Sorrell |
|
260 |
_aNew Jersey: _bJohn Wiley and Sons, Inc. _c2006 |
||
300 |
_ax, 164p., ind. _c22 cm x 14 cm |
||
365 |
_aINR _b1126.51 |
||
650 | _aclipboard and the copywriter | ||
650 | _aevery brand encounter counts | ||
650 | _aposh spice and persil | ||
942 |
_2Dewey Decimal Classification _cBK |
||
999 |
_c1861 _d1861 |