000 | 00652nam a2200205Ia 4500 | ||
---|---|---|---|
008 | 211202s9999||||xx |||||||||||||| ||und|| | ||
020 | _a0962141526 | ||
041 | _aeng | ||
082 |
_a658.4342 _bFOR |
||
100 | _aFortini-Campbell, Lisa | ||
245 | 0 | _aHitting the sweet spot : how consumer insights can inspire better marketing and advertising | |
260 |
_aChicago: _bThe Copy Workshop _c1992 |
||
300 |
_avi, 246p. _c23 cm x 16 cm |
||
365 |
_aINR _b1335.56 |
||
541 | _d2021-14-08 | ||
650 | _aconsumer behaviour | ||
650 | _amarketing | ||
650 | _amotivation research | ||
942 |
_2Dewey Decimal Classification _cBK |
||
999 |
_c18648 _d18648 |