000 00652nam a2200205Ia 4500
008 211202s9999||||xx |||||||||||||| ||und||
020 _a0962141526
041 _aeng
082 _a658.4342
_bFOR
100 _aFortini-Campbell, Lisa
245 0 _aHitting the sweet spot : how consumer insights can inspire better marketing and advertising
260 _aChicago:
_bThe Copy Workshop
_c1992
300 _avi, 246p.
_c23 cm x 16 cm
365 _aINR
_b1335.56
541 _d2021-14-08
650 _aconsumer behaviour
650 _amarketing
650 _amotivation research
942 _2Dewey Decimal Classification
_cBK
999 _c18648
_d18648