000 00774nam a2200253Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a0471273457
041 _aeng
082 _a658.8
_bSAL
100 _aSalzman, Marian
245 0 _aBuzz : harness the power of influence and create demand
_cby Marian Salzman, Ira Matathia and Ann O'Reilly
260 _aNew Jarsy:
_bJohn Wiley and Sons Inc.
_c2003
300 _ax, 246p., notes, glos., ind.
_c24 cm x 16 cm
365 _aINR
_b1363.96
650 _abrands
650 _abuzz marketing
650 _amedia and cyberspace
650 _ashock treatment
650 _asuperconnectors
700 _aMatathia, Ira
700 _aO'Reilly, Ann
942 _2Dewey Decimal Classification
_cBK
999 _c1953
_d1953