000			01084nam a2200385Ia 4500
008			210429s9999||||xx |||||||||||||| ||und||
020			_a0471309567
041			_aeng
082			_a658.8 _bAAK
100			_aAaker, David A.
245		0	_aStrategic market management _cby David A. Aaker
250			_a4th ed.
260			_aNew York: _bJohn Whiley and Sons, Inc. _c1995
300			_axv, 379p., app., ind. _c23 cm x 15 cm
365			_aINR _b377.62
650			_abusiness strategy
650			_acompetitive advantage
650			_acompetitor analysis
650			_acustomer analysis
650			_adeclining matured market
650			_adifferentiation strategies
650			_adiversification
650			_aenvironmental analysis
650			_aglobal strategies
650			_agrowth
650			_alow cost
650			_amarket analysis
650			_amarket management
650			_aplanning
650			_aportfolio analysis
650			_apreemptive move
650			_aself analysis
942			_2Dewey Decimal Classification _cBK
999			_c1961 _d1961