000 | 00970nam a2200325Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a0471344044 | ||
041 | _aeng | ||
082 |
_a659.2 _bZEF |
||
100 | _aZeff, Robbin | ||
245 | 0 |
_aAdvertising on the internet _cby Robbin Zeff and Brad Aronson |
|
250 | _a2nd ed. | ||
260 |
_aBelmont: _bWadsworth Publishing Company _c1999 |
||
300 |
_axii, 435p., app., glos., ind. _c23 cm x 19 cm |
||
365 |
_aINR _b1267 |
||
650 | _aadvertis management | ||
650 | _aadvertising landscape | ||
650 | _acomputer network resources | ||
650 | _ainternet advertising | ||
650 | _ainternet advertising directories | ||
650 | _ainternet direct marketing | ||
650 | _amarket research | ||
650 | _aonline advertising models | ||
650 | _apricing online advertis | ||
650 | _arates | ||
650 | _aselling | ||
700 | _aAronson, Brad | ||
942 |
_2Dewey Decimal Classification _cBK |
||
999 |
_c1967 _d1967 |