000 00569nam a22002177a 4500
005 20220714103834.0
008 220714b |||||||| |||| 00| 0 eng d
022 _a2045-855X
040 _cAllied
082 _a658.82705
_bJOU
245 _aJournal of brand strategy
260 _aLondon
_bHenry Stewart Publications
300 _avol. 10.
310 _aQuarterly
362 _aBegan with Voloume 1, number 1 (April/June 2012).
650 _xbranding
650 _xmarketing
650 _xperiodicals
650 _xbrand name products
942 _2ddc
_cCR
_s1
999 _c20073
_d20073