000 01074nam a2200337Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a047172016X
041 _aeng
082 _a658.564
_bKLI
100 _aKlimchuk, Marianne Rosner
245 0 _aPackaging design : successful product branding from concept to shelf
_cby Marianne Rosner Klimchuk and Sandra A. Krasovec
260 _aNew Jersey:
_bJohn Wiley and Sons, Inc.
_c2006
300 _ax, 262p., app., bib., glos., ind.
_c24 cm x 19 cm
365 _aINR
_b2128
650 _acommunicating with colour
650 _aconsidering the environment
650 _adefining packaging design
650 _adesign
650 _adesign fundamentals
650 _adesign process
650 _aimagery
650 _apackaging
650 _aplanning for production
650 _astakeholders
650 _astructures and materials
650 _atypography
650 _aunderstanding legal issues
700 _aKrasovec, Sandra A.
942 _2Dewey Decimal Classification
_cBK
999 _c2050
_d2050