000 00752nam a2200253Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a0471987654
041 _aeng
082 _a658.8
_bCOR
100 _aCorstjens, Judith
245 0 _aStore wars : the battle for mindspace and shelfspace
_cby Judith Corstjens and Marcel Corstjens
260 _aChichester:
_bJohn Wiley and Sons Ltd.
_c1995
300 _aix, 303p., ind.
_c23 cm x 15 cm
365 _aINR
_b1745.03
650 _aconsumer goods
650 _amarket orientation
650 _amarketing
650 _amatrix marketing
650 _aretail
650 _atrade marketing
700 _aCorstjens, Marcel
942 _2Dewey Decimal Classification
_cBK
999 _c2078
_d2078