000 00501nam a22001697a 4500
008 230216b |||||||| |||| 00| 0 eng d
020 _a9780367346393
082 _a659.1019
100 _aFennis, Bob Michael
245 _aThe psychology of advertising
250 _a3rd
260 _aNew York
_bRoutledge
_c2021
300 _axii, 466p., ref., glos., ind., 24 cm x 17 cm
650 _xadvertising
_xpsychological aspects
_xconsumers
_xattitudes
700 _aStroebe, Wolfgang
942 _2ddc
_cBK
999 _c21402
_d21402