000 | 00523nam a22001577a 4500 | ||
---|---|---|---|
008 | 230217b |||||||| |||| 00| 0 eng d | ||
020 | _a9781138332218 | ||
082 | _a658.00721 | ||
100 | _aHackley, Christopher E. | ||
245 | _aQualitative research in marketing and management : doing interpretive research projects | ||
250 | _a2nd | ||
260 |
_aNew York _bRoutledge _c2020 |
||
300 | _ax, 266p., ref., ind., 23 cm x 15 cm | ||
650 |
_xmanagement _xresearch _xmarketing research _yconsumers research |
||
942 |
_2ddc _cBK |
||
999 |
_c21422 _d21422 |