000 | 00999nam a22002057a 4500 | ||
---|---|---|---|
008 | 231126b |||||||| |||| 00| 0 eng d | ||
020 | _a9780262048217 | ||
082 | _a658.05 | ||
100 | _aWixom, Barbara Haley | ||
245 | _aData is everybody's business: The fundamentals of data monetization | ||
260 |
_aCambridge: _bThe MIT Press, _c2023. |
||
300 | _ax, 190p., app., note., ind., 23 cm X 15 cm | ||
490 | _aManagement on the cutting edge | ||
500 | _aRecommended by: Subrat Sarangi | ||
521 | _aContent: lntroduction: Data ls Everybody's Business 1 Data Monetization 2 Data Monetization Capabilities 3 lmproving with Data 4 Wrapping with Data 5 Selling lnformation Solutions 6 Creating a Data Democracy 7 Data Monetization Strategy 8 Monetizing Your Data Appendix: The Capability Assessment Worksheet | ||
650 |
_xelectronic data processing _xeconomic aspects _xbig data _xdata mining |
||
700 | _aBeath, Cynthia Mathis | ||
700 | _aOwens, Leslie | ||
942 |
_2ddc _cBK |
||
999 |
_c22022 _d22022 |