000 01028 a2200265 4500
003 OSt
005 20240726090844.0
008 240726b |||||||| |||| 00| 0 eng d
020 _a978-1032488943
082 _a796.0688
100 _aSmith, Aaron C.T.
245 _aIntroduction to sport marketing
250 _a3rd
260 _bRoutledge
_c2024
_aLondon
300 _a409p., app., ind., 24 cm X 17 cm
490 _aSport management series
500 _aRecommended by: Anirudh Kalia
521 _aContent: Sport marketing introduction Sport markets Sport consumers Sport marketing opportunities Sport marketing strategy Sport products and branding Sport pricing Sport distribution Sport promotion Sport sponsorship Sport services Sport digital marketing and social media Sport marketing implementation and control
650 _xSports Marketing
700 _aStavros, Constantino
700 _aSkinner, James
700 _aGeurin, Andrea N.
700 _aBurch, Lauren M.
942 _cBK
_2ddc
999 _c22226
_d22226