000 | 01151nam a2200385Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a056605115X | ||
041 | _aeng | ||
082 |
_a658.83 _bGOR |
||
100 | _aGrodon, Wendy | ||
245 | 0 |
_aQualitative market research : a practitioner's and buyer's guide _cby Wendy Grodon and Roy Langmaid |
|
260 |
_aAldershot: _bGwer Publishing Company Limited _c1997 |
||
300 |
_axiii,262p., bib., ind. _c25 cm x 18 cm |
||
365 |
_aINR _b3504.6 |
||
650 | _achildren research | ||
650 | _adesigning qualitative studies | ||
650 | _aenabling techniques | ||
650 | _agroup discussions | ||
650 | _agroup dynamics | ||
650 | _ahybrid methodologies | ||
650 | _ainterpretation of qualitative research | ||
650 | _ainterviewing | ||
650 | _amethodology | ||
650 | _anon verbal communication | ||
650 | _aone way mirror | ||
650 | _aplanning | ||
650 | _apresentation | ||
650 | _aproblems | ||
650 | _aprojective | ||
650 | _arecruitment | ||
650 | _astimulus material | ||
700 | _aLangmaid, Roy | ||
942 |
_2Dewey Decimal Classification _cBK |
||
999 |
_c2264 _d2264 |