000 01217 a2200193 4500
003 OSt
005 20250326151019.0
008 241015b |||||||| |||| 00| 0 eng d
020 _a9780670097982
082 _a338.092
100 _aGupta, Anupam
245 _aThe rise of Asian Paints: Champaklal Choksey, a doyen of the Indian paints industry
260 _aGurugram:
_bPenguin Random House,
_c2024.
300 _axx, 234p., app., 24 cm X 16 cm
500 _aRecommended by: Rasananda Panda
521 _aContent: Part 1: The Early Years Chapter 1: A Volatile Youth Chapter 2: From Trading to Manufacturing Part 2: Breaking All the Rules Chapter 3: Kitchen Relationships Chapter 4: The Rise of the Chemist Chapter 5: Geetanjali Part 3: Racing Ahead Chapter 6: Managing Growth Chapter 7: A Mainframe at Bhandup Chapter 8: The Internal Emergency Part 4: Spreading Wings Chapter 9: Expansions and Diversifications Chapter 10: Collaborations and Foreign Forays Part 5: Leaving on a High Chapter 11: Mastering the C in FMCG Chapter 12: The Exit of the Chokseys
650 _xAsian Paints
_xbiography
_xhistory
_xbusinessmen India
_xChoksey, Champaklal, 1916-1997
_xPaint industry and trade
942 _cBK
_2ddc
999 _c22803
_d22803