000			01066nam a2200385Ia 4500
008			210429s9999||||xx |||||||||||||| ||und||
020			_a0582285747
041			_aeng
082			_a001.51 _bSEV
100			_aSeverin, Werner J.
245		0	_aCommunication theories: origins, methods, uses _cby Werner J. Severin, James W. Tankard, Jr.
250			_a2nd ed.
260			_aNew York: _bLongman Inc. _c1988
300			_axi, 351p., Ind. _c23 cm x 16 cm
365			_a _b
650			_aagenda setting
650			_aattitude change research
650			_acommunication
650			_aeffects
650			_aencoding
650			_ainformation theory
650			_ainterpersonal communication
650			_aknowledge gap hypothesis
650			_amedia chains
650			_amodels
650			_anew technologies
650			_aoverall picture
650			_aperception
650			_apropaganda
650			_areadability
650			_auses
700			_aTankard, James W. Jr.
942			_2Dewey Decimal Classification _cBK
999			_c2286 _d2286