000			01457nam a22001697a 4500
008			250618b |||||||| |||| 00| 0 eng d
020			_a9788196373504
082			_a658.8
100			_aSrinivasan, Rajesh
245			_aMindful marketing the first of its kind cartoon book to master modern marketing
260			_aSurat: _bZebraLearn Pvt. Ltd, _c2023.
300			_a360p., 23 cm X 17 cm
500			_aRecommended by: Kallol Das
520			_aSummary: The First-of-its kind Cartoon Book to Master Modern Marketing Marketing and brand strategy can often seem like complex and mysterious disciplines, full of jargon, buzzwords, and concepts. Given the complexity, many people struggle with understanding how to effectively market and brand their products or services. Moreover, the business challenges they face in real life can often go unspoken or unaddressed in the mainstream business world. That's where "Mindful Marketing" comes in. In this book, Rajesh Srinivasan, delves into the most critical aspects of marketing, brand, culture and innovation, drawing from his real-time industry and consulting experience. What sets this book apart is its application of cartoons and captivating visuals, which transform mundane business concepts into captivating stories. You will also find a wealth of metaphors and analogies that deepen your understanding.
650			_xmaster modern marketing _xmarketing and brand strategy _xcartoon book
942			_2ddc _cBK
999			_c23054 _d23054