| 000 | 00749nam a2200241Ia 4500 | ||
|---|---|---|---|
| 008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a0670030767 | ||
| 041 | _aeng | ||
| 082 |
_a658.827 _bBED |
||
| 100 | _aBedbury, Scott | ||
| 245 | 2 |
_aA new brand world : 8 principles for achieving brand leadership in the 21st century _cby Scott Bedbury and Stephen Fenichell |
|
| 260 |
_aNew York: _bViking _c2002 |
||
| 300 |
_axix, 220p., ind. _c24 cm x 16 cm |
||
| 365 |
_aINR _b1031.4 |
||
| 650 | _abrand building | ||
| 650 | _abrand environmentalism | ||
| 650 | _abrand leadership | ||
| 650 | _abrand name products | ||
| 650 | _anew products | ||
| 700 | _aFenichell, Stephen | ||
| 942 |
_2Dewey Decimal Classification _cBK |
||
| 999 |
_c2358 _d2358 |
||