000 00949nam a2200349Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a0697004783
041 _aeng
082 _a302.23
_bBLA
100 _aBlack, Jay
245 0 _aIntroduction to mass communication
_cby Jay Black, Frederick C. Whitney
250 _a2nd ed.
260 _aDubuque:
_bWm. C. Brown Publishers
_c1988
300 _axii, 110p., glos., bib., ind.
_c23 cm x 19 cm
365 _a
_b
650 _aadvertising
650 _aelectronic
650 _aethics
650 _amass communication
650 _amedia
650 _amedia environment
650 _anews service
650 _aprint
650 _apublic relation
650 _aregulation and law
650 _asocial responsibility
650 _asupport system
650 _atheory
700 _aWhitney, Frederick C.
942 _2Dewey Decimal Classification
_cBK
999 _c2517
_d2517