000 00882nam a2200301Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a0749442921
082 _a658.834
_bSTO
100 _aStone, Merlin (ed.)
245 0 _aConsumer insight : how to use data and market research to get closer to your customer
260 _aNew York:
_bParamount Market Publishing Inc.
_c2004
300 _axv, 288p., app., ind.
_c23 cm x 15 cm
365 _aINR
_b1457.28
_d00
541 _d2008-10-07
650 _abad consumers
650 _aCRM
650 _acustomer and consumer
650 _acustomer care
650 _acustomer relations
650 _adatabase marketing
650 _amanagement
650 _amarketing research
650 _aprivacy
650 _aretaining consumer
700 _aBond, Alison (ed.)
700 _aFoss, Bryan (ed.)
942 _cBK
_2ddc
999 _c2712
_d2712