000 | 00776nam a2200265Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a0749445297 | ||
082 |
_a382.0951 _bKEL |
||
100 | _aDayal-Gulati, Anuradha (ed.) | ||
245 | 0 | _aKellogg on China : strategies for success | |
260 |
_aEvanston: _bNorthwestern University Press, _c2004. |
||
300 |
_axxv, 254p., ind. _c23 cm x 15 cm |
||
365 |
_aINR _b395 _d00 |
||
541 | _d2006-06-29 | ||
650 | _abusiness enterprises | ||
650 | _aChina | ||
650 | _aChinese trading companies | ||
650 | _aForeign economic relations | ||
650 | _afranchising as an expansion strategy | ||
650 | _aglobal brand | ||
650 | _aSARS | ||
650 | _asports marketing | ||
700 | _aLee, Angela Y. (ed.) | ||
942 |
_cBK _2ddc |
||
999 |
_c2730 _d2730 |