000 00769nam a2200253Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a0749447702
041 _aeng
082 _a658.8
_bMCN
100 _aMcNeil, Ruth
245 0 _aBusiness to business market research : understanding and measuring business markets
_cby Ruth McNeil
260 _aLondon:
_bKogan Page Limited
_c2006
300 _ax, 310p., app., glos., ref., ind.
_c24 cm x 15 cm
365 _aINR
_b350
490 _aMarket research in practice series
650 _ab2b
650 _acosting
650 _aindustrial marketing
650 _aregional differences
650 _aresearch
650 _aresearch process
942 _2Dewey Decimal Classification
_cBK
999 _c2741
_d2741