000 | 00665nam a2200229Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a0803971915 | ||
082 |
_a658.83 _bMAR |
||
100 | _aHill, Ronald Paul (ed.) | ||
245 | 0 | _aMarketing and consumer research in the public interest | |
260 |
_aNew Delhi: _bSage Publications India Pvt. Ltd. _c1996 |
||
300 |
_ax, 230p., ind. _c23 cm x 15 cm |
||
365 |
_aINR _b898.2 _d00 |
||
541 | _d1996-10-08 | ||
650 | _aadvertising | ||
650 | _aconsumer behaviour | ||
650 | _aconsumer education | ||
650 | _amarketing research | ||
650 | _apublic interest | ||
650 | _asocial aspects | ||
942 |
_cBK _2ddc |
||
999 |
_c3342 _d3342 |