000 | 00740nam a2200253Ia 4500 | ||
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008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a0814407412 | ||
041 | _aeng | ||
082 |
_a658.827 _bSOL |
||
100 | _aSolomon, Michael R. | ||
245 | 0 |
_aConquering consumerspace : marketing strategies for a branded world _cby Michael R. Solomon |
|
260 |
_aNew York: _bAMACOM _c2003 |
||
300 |
_axii, 276p., notes, ind. _c24 cm x 16 cm |
||
365 |
_aINR _b1212.5 |
||
650 | _abrand | ||
650 | _aconsumer preferences | ||
650 | _acustomer relations | ||
650 | _aentering consumerspace | ||
650 | _amarketing | ||
650 | _apioneers | ||
650 | _avirtual voices | ||
942 |
_2Dewey Decimal Classification _cBK |
||
999 |
_c3472 _d3472 |