000 00743nam a2200253Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a0814450172
041 _aeng
082 _a658.575
_bHAL
100 _aHall, John A.
245 0 _aBringing new products to market : the art and science of creating winners
_cby John A. Hall
260 _aNew York:
_bAMACOM
_c1991
300 _axvi, 248p., app., ind.
_c24 cm x 16 cm
365 _aINR
_b450
650 _adifferent companies
650 _aimportance
650 _amarket research
650 _anew products
650 _apreserving the competitive edge
650 _arole
650 _astrategic planning
942 _2Dewey Decimal Classification
_cBK
999 _c3482
_d3482