000 | 00749nam a2200265Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a0844223498 | ||
041 | _aeng | ||
082 |
_a658.84 _bROM |
||
100 | _aRoman, Ernan | ||
245 | 0 |
_aIntegrated direct marketing _cby Ernan Roman |
|
260 |
_aLincolnwood: _bNTC Business Books _c1995 |
||
300 |
_avii, 223p., app., ind. _c23 cm x 15 cm |
||
365 |
_aINR _b1534.5 |
||
650 | _abehind the data | ||
650 | _acustomer contact management | ||
650 | _acustomer driven | ||
650 | _adeployment of media | ||
650 | _adirect marketing | ||
650 | _aguidelines | ||
650 | _ameasuring success | ||
650 | _aworksheets | ||
942 |
_2Dewey Decimal Classification _cBK |
||
999 |
_c3558 _d3558 |