000 | 00736nam a2200253Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a0844231894 | ||
041 | _aeng | ||
082 |
_a659.1072 _bHAS |
||
100 | _aHaskins, Jack | ||
245 | 0 |
_aSuccessful advertising research methods _cby Jack Haskins and Alice Kendrick |
|
260 |
_aIllinois: _bNTC Business Books _c1993 |
||
300 |
_a453p., app., ind. _c24 cm x 19 cm |
||
365 |
_aINR _b1262.42 |
||
650 | _aadvertising | ||
650 | _afuture of advertising research | ||
650 | _amedia research | ||
650 | _amessage research | ||
650 | _amethodology | ||
650 | _aresearch | ||
700 | _aKendrick, Alice | ||
942 |
_2Dewey Decimal Classification _cBK |
||
999 |
_c3597 _d3597 |