000 00824nam a2200301Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a0844232599
041 _aeng
082 _a659.2
_bSAF
100 _aSaffir, Leonard
245 0 _aPower public relations : how to get PR to work for you
_cby Leonard Saffir and John Tarrant
260 _aIllinois:
_bNTC Business Books
_c1993
300 _axiii, 258p., ind.
_c24 cm x 15 cm
365 _aINR
_b1278.4
650 _aadvertising
650 _acrisis management
650 _aevaluation
650 _aintegrated marketing
650 _amedia
650 _aneed
650 _apr
650 _apromotion
650 _astrategy
650 _aways to serve
700 _aTarrant, John
942 _2Dewey Decimal Classification
_cBK
999 _c3612
_d3612