| 000 | 00949nam a2200313Ia 4500 | ||
|---|---|---|---|
| 008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a0844235938 | ||
| 041 | _aeng | ||
| 082 |
_a658.003 _bMAR |
||
| 245 | 0 |
_aMarketing encyclopaedia : issues and trends shaping the future _ceditedby Jeffrey Heilrunn |
|
| 260 |
_aLincolnwood: _bNTC Business Books _c1995 |
||
| 300 |
_ax, 348p., ind. _c23 cm x 16 cm |
||
| 365 |
_aINR _b1635.1 |
||
| 650 | _aanalysis | ||
| 650 | _acreative communications | ||
| 650 | _acustomer service strategies | ||
| 650 | _afuture of marketing | ||
| 650 | _ainformation collection | ||
| 650 | _amarketing channels | ||
| 650 | _amicro marketing | ||
| 650 | _amicro markets | ||
| 650 | _anew products | ||
| 650 | _aselling systems | ||
| 650 | _aservices | ||
| 650 | _astrategic marketing management | ||
| 650 | _atotal quality management | ||
| 942 |
_2Dewey Decimal Classification _cBK |
||
| 999 |
_c3661 _d3661 |
||