| 000 | 00675nam a2200205Ia 4500 | ||
|---|---|---|---|
| 008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a0887305199 | ||
| 041 | _aeng | ||
| 082 |
_a658.8 _bMOO |
||
| 100 | _aMoore, Geoffrey A | ||
| 245 | 0 |
_aCrossing the chasm : marketing and selling high-tech products to mainstream customers _cby Geoffrey A. Moore ; with a foreword by Regis McKenna |
|
| 260 |
_aNew York: _bHarper Business _c1991 |
||
| 300 |
_axv, 223p., ind. _c20 cm x 13 cm |
||
| 365 |
_aINR _b488 |
||
| 650 | _ahigh technology industries | ||
| 650 | _amarketing | ||
| 650 | _aselling technology | ||
| 942 |
_2Dewey Decimal Classification _cBK |
||
| 999 |
_c3805 _d3805 |
||