000 01052nam a2200361Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a0931030226
082 _a659.1072
_bPRO
100 _aRoberts, Marilyn S. (ed.)
245 0 _aProceedings of the 1999 conference of the american academy of advertising
260 _aNew York:
_bAmerican Academy of Advertising
_c1999
300 _axvii, 302p., ind.
_c28 cm x 22 cm
365 _aINR
_d00
541 _d1999-07-17
650 _aadvertising language
650 _aattitudes
650 _aaudiences
650 _acomparing channels
650 _aculturally speaking
650 _aeducation
650 _aemotional advertising
650 _ahigher education
650 _aindustrial job setisfaction
650 _ainternation advertising agencies
650 _amessage
650 _anewspaper comparisons
650 _apolitical
650 _apublic service
650 _asocial issues
650 _aweb advertising
650 _aweb internationlly
942 _cBK
_2ddc
999 _c3882
_d3882