000			00771nam a2200277Ia 4500
008			210429s9999||||xx |||||||||||||| ||und||
020			_a0931030269
082			_a659.1072 _bPRO
100			_aAbernethy, Avery M. (ed.)
245		0	_aProceedings of the 2002 conference of the american academy of advertising
260			_aNew York: _bAmerican Academy of Advertising, _c2002.
300			_axx, 206p., ind. _c27 cm x 21 cm
365			_aUSD _b25 _d00
541			_d2002-10-10
650			_aadvertising
650			_acreative strategy
650			_across cultural
650			_aeducation
650			_ahealth
650			_ahumorous
650			_ainternet
650			_amedia planning
650			_aonline shopping
650			_asponsorship
942			_cBK _2ddc
999			_c3885 _d3885