000 00932nam a2200301Ia 4500
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020 _a096714390X
041 _aeng
082 _a658.400954
_bCHA
100 _aChandra, Aruna
245 0 _aIndian business : finding opportunities in this big emerging market
_cby Aruna Chandra, Pradeep Rau and John K. Ryans
260 _aNew York:
_bParamount Market Publishing Inc.
_c2002
300 _axvii, 188p., app., ref.
_c23 cm x 18 cm
365 _aINR
_b2517.5
650 _abusiness
650 _acultural considerations
650 _aIndia
650 _ainformation technology
650 _amiddle class
650 _apolitics
650 _aservice economy
650 _astandardisation vs. localisation
650 _aunderstanding India
700 _aRau, Pradeep
700 _aRyans, John K.
942 _2Dewey Decimal Classification
_cBK
999 _c3934
_d3934