000 00931nam a2200289Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a1591391237
041 _aeng
082 _a658.4012
_bMCG
100 _aGunther, Rita Gunther
245 0 _aMarketBusters : 40 strategic moves that drive exceptional business growth
_cby Rita Gunther McGrath and Ian C. MacMillan
260 _aBoston:
_bHarvard Business School Publishing Corporation
_c2005
300 _aviii, 264p., app., notes, ind.
_c24 cm x 16 cm
365 _aINR
_b1250
650 _acase study
650 _acustomer experience
650 _acustomer relations
650 _aexploit emerging opportunities
650 _aexploit industry shifts
650 _ahandbooks
650 _amanagement
650 _amanuals
650 _astrategic planning
700 _aMacMillan, Ian C.
942 _2Dewey Decimal Classification
_cBK
999 _c4193
_d4193