| 000 | 00740nam a2200253Ia 4500 | ||
|---|---|---|---|
| 008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a1861976151 | ||
| 041 | _aeng | ||
| 082 |
_a658.21 _bROS |
||
| 100 | _aRosen, Emanuel | ||
| 245 | 4 |
_aThe anatomy of buzz creating word of mouth marketing _cby Emanuel Rosen |
|
| 260 |
_aLondon: _bProfile Books Ltd. _c2000 |
||
| 300 |
_axvi, 303p., glos., notes, bib.,ind. _c20 cm x 13 cm |
||
| 365 |
_aINR _b295 |
||
| 650 | _aactive seeding | ||
| 650 | _abuzz | ||
| 650 | _acontagious products | ||
| 650 | _adistribution channels | ||
| 650 | _ainvisible networks | ||
| 650 | _anetwork hubs | ||
| 650 | _aviral marketing | ||
| 942 |
_2Dewey Decimal Classification _cBK |
||
| 999 |
_c4406 _d4406 |
||