000 | 00615nam a2200217Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a1902433165 | ||
041 | _aeng | ||
082 |
_a658.8 _bPOR |
||
100 | _aKnight, Don | ||
245 | 4 |
_aThe brand management audit _cby Don Knight |
|
260 |
_aCambridge: _bCambridge Strategy Publications _c2001 |
||
300 |
_a57p. _c28 cm x 20 cm |
||
365 |
_aINR _b35040 |
||
490 | _aThe portfolio of marketing audits | ||
650 | _abrand identities | ||
650 | _abrand management | ||
650 | _ainterviews | ||
942 |
_2Dewey Decimal Classification _cBK |
||
999 |
_c4472 _d4472 |