000 | 00905nam a2200289Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a8120301722 | ||
041 | _aeng | ||
082 |
_a658.8342 _bBEN |
||
100 | _aBennett, Peter D. | ||
245 | 0 |
_aConsumer Behaviour _cby Peter D. Bennett and Harold H. kassarjian |
|
260 |
_aNew Delhi: _bPrentice - Hall India Pvt Ltd. _c1993 |
||
300 |
_ax, 134p., ind. _c22 cm x 15 cm |
||
365 |
_aINR _b35 |
||
490 | _aPrentice-Hall Foundations of Marketing Series | ||
650 | _aattitudes and attitute change | ||
650 | _aclass and culture | ||
650 | _aconsumer behaviour | ||
650 | _aeconomics of consumption | ||
650 | _agroup influences | ||
650 | _alearning to consume | ||
650 | _amotivation and personality | ||
650 | _aperception | ||
700 | _aKassarjian, Harold H. | ||
942 |
_2Dewey Decimal Classification _cBK |
||
999 |
_c4623 _d4623 |