000 00699nam a2200217Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a8120727800
041 _aeng
082 _a658.56
_bUME
100 _aOmezawa, Nobuyoshi
245 4 _aThe winning formula : market initiating products
_cby Nobuyoshi Omezawa
250 _a7th ed.
260 _aNew Delhi:
_bSterling Publishers Private Limited
_c2004
300 _ax, 251p.
_c26 cm x 21 cm
365 _aINR
_b500
650 _acase studies of new products
650 _astrategy and practical application
650 _aunderstanding market initiating products (MIPs)
942 _2Dewey Decimal Classification
_cBK
999 _c4759
_d4759