| 000 | 00773nam a2200253Ia 4500 | ||
|---|---|---|---|
| 008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a8170226988 | ||
| 082 |
_a302.23 _bMED |
||
| 100 | _aGupta, V. S. (ed.) | ||
| 245 | 0 | _aMedia and market forces challenges and opportunities : proceedings of the regional seminars and the national colloquium | |
| 260 |
_aNew Delhi: _bConcept Publishing Co. _c1998 |
||
| 300 |
_a266p. _c22 cm x 14 cm |
||
| 365 |
_aINR _b400 _d00 |
||
| 541 | _d1998-01-02 | ||
| 650 | _aadvertising | ||
| 650 | _aadvertising | ||
| 650 | _acode | ||
| 650 | _acommercialisation of media | ||
| 650 | _aelectronic media | ||
| 650 | _aproceedings | ||
| 650 | _asocial responsibility of media | ||
| 700 | _aDyal, Rajeshwar (ed.) | ||
| 942 |
_cBK _2ddc |
||
| 999 |
_c5214 _d5214 |
||