| 000 | 01030nam a2200361Ia 4500 | ||
|---|---|---|---|
| 008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a817036471X | ||
| 041 | _aeng | ||
| 082 |
_a302.23 _bUNN |
||
| 100 | _aUnnikrishnan, Namita | ||
| 245 | 4 |
_aThe impact of television advertising on children _cby Namita Unnikrishnan and Shailaja Bajpai |
|
| 260 |
_aNew Delhi: _bSage publications India Pvt. Ltd. _c1995 |
||
| 300 |
_a426p., ann., bib., ind. _c22 cm x 15 cm |
||
| 365 |
_aINR _b450 |
||
| 650 | _aadvertising | ||
| 650 | _aattitudes | ||
| 650 | _acable TV | ||
| 650 | _achanging values | ||
| 650 | _achild in advertising | ||
| 650 | _achildren | ||
| 650 | _aconsumerism | ||
| 650 | _afamily life | ||
| 650 | _aimage | ||
| 650 | _aresponse to advertising | ||
| 650 | _asatellite TV | ||
| 650 | _asells | ||
| 650 | _atelevision | ||
| 650 | _aTV commercials | ||
| 650 | _aunderstanding advertisements | ||
| 700 | _aBajpai, Shailaja | ||
| 942 |
_2Dewey Decimal Classification _cBK |
||
| 999 |
_c5300 _d5300 |
||