000			01174nam a2200409Ia 4500
008			210429s9999||||xx |||||||||||||| ||und||
020			_a8172400837
041			_aeng
082			_a658.8 _bKHU
100			_aKhurana, Rakesh
245		0	_aStrategic marketing management : concepts and cases an Indian context _cby Rakesh Khurana and A. N. Ravichandran
260			_aDelhi:: _bGolbal Business Press _c1995
300			_axi, 257p., app. _c25 cm x 16 cm
365			_aINR _b385
650			_abrand management
650			_aCitibank
650			_acompetitive strategies
650			_acredit card
650			_acustomer
650			_aDLF Qutab Enclave
650			_aHero Puch
650			_aIndian Aluminum company
650			_ainnovative marketing strategies
650			_amarketing management
650			_aMicrosoft
650			_aNirula
650			_aPhilips
650			_aSail
650			_ashaving products
650			_astrategic marketing
650			_astrategic planning
650			_aturnaround strategy
650			_aTVS Suzuki
700			_aRavichandran, A. N.
942			_2Dewey Decimal Classification _cBK
999			_c5582 _d5582