000 01043nam a2200313Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a817808225X
041 _aeng
082 _a658.827
_bBRA
100 _aBraunstein, Marc
245 0 _aDeep branding on the internet : understanding and increasing the impact of the web on your brands, your marketing plans, and your company's destiny
_cby Marc Braunstein and Edward H. Levine
260 _aDelhi:
_bAddison Wesley Longman Pte. Ltd.
_c2001
300 _axx, 380p., glos., bib., ind.
_c24 cm x 16 cm
365 _aINR
_b395
650 _abrand heat
650 _abrand name products
650 _abranding
650 _ainternet channel
650 _ainternet econimics
650 _ainternet marketing
650 _amarketing communication
650 _aonline advertising
650 _aonline customer
650 _aonline sales promotion
650 _avirtual PR
700 _aLevine, Edward H.
942 _2Dewey Decimal Classification
_cBK
999 _c5906
_d5906