000 | 00749nam a2200253Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a8178293323 | ||
041 | _aeng | ||
082 |
_a658.8342 _bSZM |
||
100 | _aSzmigin, Isabelle | ||
245 | 0 |
_aUnderstanding the consumer _cby Isabelle Szmigin |
|
260 |
_aNew Delhi: _bResponse Books _c2003 |
||
300 |
_avi, 202p., bib., ind. _c24 cm x 16 cm |
||
365 |
_aINR _b280 |
||
650 | _aconspicuous consumption | ||
650 | _aconsumer behavior | ||
650 | _aconsumer oriented approach to marketing | ||
650 | _acreative consumer | ||
650 | _amarketplace | ||
650 | _anew products | ||
650 | _aproduction and consumption | ||
942 |
_2Dewey Decimal Classification _cBK |
||
999 |
_c5957 _d5957 |