000 00831nam a2200301Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a8178295350
041 _aeng
082 _a302.2301
_bMCQ
100 _aMcQuail, Denis
245 0 _aMcQuali's mass communication theory
_cby Denis McQuail
250 _a5th ed.
260 _aNew Delhi:
_bVistaar Publication
_c2005
300 _avii, 616p., glos., ref., ind.
_c24 cm x 19 cm
365 _aINR
_b595
650 _aaudiences
650 _aculture
650 _aglobal mass media
650 _amass communication
650 _amass media
650 _amedia culture
650 _amedia genres
650 _amedia organisation
650 _anew media
650 _apolitical communication
942 _2Dewey Decimal Classification
_cBK
999 _c5965
_d5965