000 | 00793nam a2200301Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a8178353083 | ||
041 | _aeng | ||
082 |
_a659.0954 _bGUP |
||
100 | _aGupta, Om | ||
245 | 0 |
_aAdvertising in India : trends and impact _cby Om Gupta |
|
260 |
_aDelhi: _bKalpaz Publications _c2005 |
||
300 |
_a232p., ind. _c22 cm x 15 cm |
||
365 |
_aINR _b790 |
||
650 | _aadvertising | ||
650 | _aagency impact | ||
650 | _abusiness communication | ||
650 | _aconsumer targeting | ||
650 | _aethics | ||
650 | _ahistory | ||
650 | _amedia | ||
650 | _arural India | ||
650 | _ascanning advertisement | ||
650 | _asex | ||
650 | _awomen potrayal | ||
942 |
_2Dewey Decimal Classification _cBK |
||
999 |
_c5968 _d5968 |