000 00779nam a2200265Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a8178814048
082 _a658.8342
_bCON
100 _aKrishna, G. Radha (ed.)
245 0 _aConsumer behaviour : implications for marketing strategies
260 _aHyderabad:
_bICFAI University Press,
_c2004.
300 _ax, 180p., bib., ind.
_c23 cm x 16 cm
365 _aINR
_b300
_d00
541 _d2005-11-30
650 _achildren markets for the marketers
650 _aconsumerism
650 _ae commerce
650 _ahuman behaviour
650 _alifestyle and culture values
650 _amarket segmentation
650 _amarketplace
650 _aPublic relation
650 _aurban consumer
942 _cBK
_2ddc
999 _c5990
_d5990