000			00722nam a2200265Ia 4500
008			210429s9999||||xx |||||||||||||| ||und||
020			_a8178815516
082			_a658.827 _bCOR
100			_aSuresh, K. (ed.)
245		0	_aCorporate branding : concepts and cases
260			_aHyderabad: _bICFAI University Press, _c2005.
300			_avii, 187p., app., bib., glo., ind. _c23 cm x 16 cm
365			_aINR _b300 _d00
541			_d2006-03-04
650			_aAsian Paint
650			_abranding strategy
650			_acases
650			_acorporate advertising
650			_aDr. Reddy
650			_aIntel outside
650			_aLucent Technology
650			_aresponsibility
650			_aToyota
942			_cBK _2ddc
999			_c5997 _d5997