000 | 00775nam a2200253Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a8183250203 | ||
041 | _aeng | ||
082 |
_a658.8 _bSAK |
||
100 | _aSakkthival, A. M. | ||
245 | 0 |
_aRole of cyber marketing in influencing consumer buying behaviour _cby A. M. Sakkthival and Bishnupriya Mishra |
|
260 |
_aNew Delhi: _bMahamaya Publishing House _c2005 |
||
300 |
_axvi, 254p., ref. _c22 cm x 14 cm |
||
365 |
_aINR _b530 |
||
650 | _aconsumer buying process | ||
650 | _acyber marketing | ||
650 | _ae commerce | ||
650 | _aIndia | ||
650 | _ainternet impact | ||
650 | _aresearch methodology | ||
700 | _aMishra, Bishnupriya | ||
942 |
_2Dewey Decimal Classification _cBK |
||
999 |
_c6072 _d6072 |