000 00775nam a2200253Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a8183250203
041 _aeng
082 _a658.8
_bSAK
100 _aSakkthival, A. M.
245 0 _aRole of cyber marketing in influencing consumer buying behaviour
_cby A. M. Sakkthival and Bishnupriya Mishra
260 _aNew Delhi:
_bMahamaya Publishing House
_c2005
300 _axvi, 254p., ref.
_c22 cm x 14 cm
365 _aINR
_b530
650 _aconsumer buying process
650 _acyber marketing
650 _ae commerce
650 _aIndia
650 _ainternet impact
650 _aresearch methodology
700 _aMishra, Bishnupriya
942 _2Dewey Decimal Classification
_cBK
999 _c6072
_d6072