| 000 | 00703nam a2200229Ia 4500 | ||
|---|---|---|---|
| 008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a9780070264724 | ||
| 041 | _aeng | ||
| 082 |
_a658.827 _bBHA |
||
| 100 | _aBhargava, Rohit | ||
| 245 | 0 |
_aPersonality not included : why companies lose their authenticity and how great brands get it back _cby Rohit Bhargava |
|
| 260 |
_aNew Delhi: _bTata McGraw-Hill _c2008 |
||
| 300 |
_axiv, 300p., app, bib., ind _c22 cm x 14 cm |
||
| 365 |
_aINR _b525 |
||
| 650 | _aauthenticity | ||
| 650 | _abranding | ||
| 650 | _amarketing | ||
| 650 | _aphilosophy | ||
| 650 | _ashaping your brand | ||
| 942 |
_2Dewey Decimal Classification _cBK |
||
| 999 |
_c6991 _d6991 |
||