000			01342nam a2200409Ia 4500
008			210429s9999||||xx |||||||||||||| ||und||
020			_a9780071331807
041			_aeng
082			_a658.827 _bMOF
100			_aMoffitt, Sean
245		0	_aWikibrands : reinventing your company in a customer- driven marketplace _cby Sean Moffitt and Mike Dover
260			_aNew Delhi: _bTata McGraw Hill Education Private Limited _c2011
300			_axv, 318p., ind. _c23 cm x15 cm
365			_aINR _b650
650			_aapplying Wikibrands beyond the corporation
650			_abirth of Wikibrands
650			_abranding (marketing)
650			_acommunity development
650			_acommunity management
650			_aflirt model
650			_afuture
650			_ainternalizing community and channeling tom Sawyer
650			_ainternet marketing
650			_ameasurement and metrics
650			_apersonal Wikibrands
650			_aproduct management
650			_areinventing the marketing paradigm
650			_arules, guidelines and rituals
650			_asix benefits of wikibrands
650			_aWikibrand road map
650			_aWikibrands primier
650			_awikibrands story
650			_aWikis (computer science)
700			_aDover, Mike
942			_2Dewey Decimal Classification _cBK
999			_c7081 _d7081