000 00624nam a2200205Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a9780071782821
041 _aeng
082 _a658.802
_bGOO
100 _aGoodson, Scott
245 0 _aUprising : how to build a brand--and change the world--by sparking cultural movements
_cby Scott Goodson
260 _aNew York:
_bMcGraw Hill
_c2012
300 _axiii, 256p., notes, ind.
_c24 cm x 16 cm
365 _aINR
_b1534
650 _abranding
650 _amarketing
650 _asocial movements
942 _2Dewey Decimal Classification
_cBK
999 _c7109
_d7109